There are four following methods to increase conversion in same traffic of your website no doubt traffic is most important factor to increase leads but you can do better your performance by implementing these techniques.
3. LinkedIn (infographics)
4. Embed - Video Marketing
Blog - Having a blog is one of the best lead generating tools you can use, as it not only allows a company (or person) complete control of what is said but also an opportunity to have the undivided attention of the reader. Make sure that your blog is optimized to generate leads by having a sign-up section for your newsletter and by using the margins to promote your products and services. And I feel like a broken record, but don’t make the blog all about you! Give real value. The main thing which I want to highlight is your blog title and if it would be resistive then defiantly you will get the benefit of it and you will be able to convert more leads.
Twitter -Twitter is a dream for generating leads. Use it to reach out to influencers in your industry and get into conversations with them. Their followers, who are probably some of your potential customers, will see your interactions and follow you or visit your site. You can also follow trending subjects that pertain to your business and interject your thoughts into the general discussion by using the # symbol. For instance, if you are in the mobile world, you may use #iPhone to find and eventually get leads.
LinkedIn (infographics) – The best way to convert quality traffic in conversion is by using professional tool Linkedin but there are some restrictions with this tool you can note share a series of content randomly or you can’t post unprofessional things, you have to avoid sales pitch as it can be odd to professional environment instead of it you can post infographics and don’t forget to put your website in your profile that will generate quality traffic and will divert relevant traffic to your website and will easy to convert.
Embed Video - content strategy is the key to generate leads and if you embed a relevant video to your content that will boost all process. If you include video to your content, that will be a support to the content and will save the time of the user. The other important factor is that it will increase the Avg page spending by user and will reduce bounce rate and send quality traffic to your website. The result of it, would be better conversions and more sales. Customers love authentic companies. They like it when a company has a strong and clear message and that message is consistent across all of their marketing platforms. So, don’t try and be everything to everyone. Customers want the experts and the company that is the best in their industry. Focus on communicating that through your branding and your conversion rates will go up, resulting in more leads.
Author – Anuj Kumar is a professional PPC Expert Delhi India having more than 5 years of experience in Paid marketing also Anuj have experience in SEO & Social Media. For more Details you can contact anuj at skype - anuj.kumar3401